SERVICES:

Brand Identity
Print Collateral
Website Design
Photo Art Direction
Social Media Design & Management

STORY:

Rapture Travels specializes in exotic, experiential travel. This company emphasizes exploring the tombs in the lost city of Petra, treking across Tasmania’s National Park, and wandering the rainforests of Borneo. With Rapture Travels, there is no limit to leisure.

The brand is designed to reflect a sense of travel. The geometric bird logo is based on the idea of flight. This mid-century inspired design reflects the excitement for travel in yester years. The story behind the bird is that it just landed on new ground and has an eye wide open for exploring. The brand typography is based on old tickets and ephemera and the color tones are reminiscent of dusty lands in the middle east — because ultimately, travel is less about seeing things and more about experiencing them.